Corriere della Sera – La Lettura

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La Lettura is the new Corriere della Sera weekly supplement dedicated to the world of culture and cultural consumption, free every Sunday with the newspaper.



La Lettura is a new eclectic and broad publication and presents itself as a loud, clear voice, capable of firm opinions and sparking debate. 


This important new editorial project looks at the prestigious history of Corriere della Sera and quotes an important page from it. Starting with its name, it revisits a historic publication linked to the newspaper, the magazine of the same name, “La Lettura”, published between 1901 and 1945.



Structured in four sections (“Orizzonti”, “Caratteri”, “Sguardi” and “Percorsi”), it is based on an advanced, contemporary concept of “culture” and re-defines its scope. Aside from the mix of different genres (from more traditional fiction and non-fiction to graphic novels and blogs), it raison d’être lies in its fusion of languages (literature and art, but also photography, architecture, graphic and web design) and media (books and large exhibitions, but also television series and online cultural events). In addition, each week the cover of La Lettura features a work of art created exclusively for Corriere della Sera by artists of international acclaim. 

FIRST APPEARED:
2011

EDITOR-IN-CHIEF:
Antonio Troiano

FREQUENCE:
weekly

CIRCULATION:
490,000 copies
Ads 2010
(diff. Corriere della Sera)

 

STANDARD FORMATS

0204
Window
mm 76x98
0206
mm 76x149
0216
mm 76x404
0306
mm 116x149
0308
Torre
mm 116x200
0316
mm 7116x404
0404
mm 156x98
0406
mm 156x149
0408
Maxi quadrotto
mm 156x200
0510
Junior page
mm 196x251
0704
Strip at the bottom
mm 276x98
;
PG
Full page
mm 276x404
PGM0
Horizontal half page
mm 276x200
X183
Piedone
mm 500x98
X184
Doppio piede passante centrato
mm 580x98
  

Technical Specifications

Printing Roto - Offset
Layout 7 Columns

Input material characteristic

File type

PDF 1.3 generated only by Acrobat version 4.0 or subsequent. Texts must be composited (no separation); each file must contain only one page and should not be password protected.

Image resolution

  • Gray and colour scale: 150 DPI (high quality JPEG compression)
  • Outlined images: 1270 DPI (compression CCITT, group 4)

Colour method

CMYK (any other method must be converted)
Coding: ASCII

Vectorial element and text

if color, use CMYK space; if B/W, use GRAYSCALE; as for compression: select Acrobat Distiller "compress text and line-art" option and 1270 dpi resolution in general options THE FOLLOWING SHOULD BE CONSIDERED: during rotary press image processing, the "dot gain" is 25%

Font

only "Type 1" fonts should be used and the font must be embedded into the PDF, any other font different from "Type 1" must be vectorialized (with contour trace)

For all non ADOBE program users

For a correct creation of the PDF, all non Adobe program users are advised to input the original document into XPRESS and execute the PDF

Advertising format

Each ads should have a white margin of about 0,5 mm. on the right and on the bottom side

Support materials

CD-ROM

Supplementary information

Each digital document must be provided with a quality print of the last saving performed.

N.B. the printed documents will be considered as reference and evidence material, which has master value if the digital document does not correspond to the printed one.

Digital material sending criteria

An Internet trasmission is requested for both the finished file to be published and the attached required information: use the WEB Service Site INPAGINA (http://inpagina.rcs.it/).
This web-site offers to all authorized users the following features:

  • Acrobat Distiller profiles to create PDF files according to the above described requests
  • User manuals for a correct use of Acrobat Distiller together with the most used professional graphic application programs

Digital materials delivery time

The material should be provided according to its characteristics:

  • W/B: 3 working days before the publishing date
  • COLOUR: 3 working days before the publishing date
  • DOUBLE PAGE (WITH NO INTERRUPTION): 10 working days before the publishing date.

Before booking always verify space availability with Esecutivo Quotidiani.