Io Donna

 
 
Media detailsFormat and Technical SpecificationsIssue Calendar
 

Io Donna is the feminine counterpart of the Corriere della Sera, from which it draws it authoritativeness, taste and balance; it’s the magazine that changed the way of “doing women’s media” in Italy. It’s aimed at a woman who knows how to combine engagement and culture with more typical feminine interests, such as fashion, cosmetics, health, decor, travel, cooking, and plenty more. An active woman, extroverted, open to new ideas and always in tune with the times.

From October 8, IO Donna is completely renewed, dedicated to those who live in the NOW, in the spirit of their time. This keyword doesn’t only refer to current affairs; it means knowing how to be consciously in the present.

A new logo, a more direct tone, a sophisticated yet bold new design and a new layout reminiscent of jazz rhythms, able to surprise with the constant genre contaminations: these are the ingredients of the new women’s magazine from the Corriere della Sera.

Increasingly close ties with the Corriere della Sera: its authors and its ability to produce investigative reports and relevant content at a time that sees women increasingly on the forefront.

A strong focus is also placed on involving readers, a defining characteristic of IO Donna, always able to express locally and in social media what emerges from the newspaper’s pages.

The highly qualified target in economic and socio-cultural terms and the renewed editorial quality of IO Donna make it an extraordinary advertising medium.

FIRST APPEARED:
1996

EDITOR-IN-CHIEF:

Diamante D'Alessio

FREQUENCE:
weekly

AVERAGE
ANNUAL CIRCULATION:

308,111 copies
Ads 2016 (base dms)

READERSHIP:
654.000 readers (adults)
Audipress 2017.2

 

STANDARD FORMATS

PG
Full page
Trim size
mm 200 x 265
PGD
Double page
Trim size
mm 400 x 265
PGM0
Half page
Trim size
mm 200 x 132
PGDM
Double Horizontal Half Page
Trim size
mm. 400 x 132
0100
1 Column
Trim size
mm. 65 x 265
0200
2 Columns
Trim size
mm. 120 x 265
       

SPECIAL FORMAT

1M00
C/Staff
1,5 Columns
Trim size
mm 95 x 265
4M00
C/Staff
4,5 Columns
Trim size
mm 295 x 265
     

INSERTS

CELLOPHANADE

Special Gatefold

Gatefold 3 pages

(*)pages 2 and 3 = double (191+194) =
385x265 mm - trim size
(SAP pos. = BC2R - SAP code = K002)

page 1 = full page 191x265 mm - trim size
(SAP pos. = BC2R - SAP code = K001)
Gatefold 2 pages

pages 1 and 2 = double (194+192) =
386x265 mm - trim size
(SAP pos. = BAT1 - SAP code = K004)
II di copertina
194x265 mm - trim size
(SAP pos. = COP2 - SAP code = K003)

II di cop. + I Romana
(194 + 200) = 394x265 mm - trim size
(SAP pos. = CO2R - SAP code = K005)
2 mezze ante rovesciate su prima di copertina
Gatefold 2 pages

½ + 1 + ½ = double (110+195+110) =
415x265 mm - trim size
(SAP pos. = PERS - SAP code = K009)
       
All materials are to be requested with transmission via INPAGINA.
(*) should a Client do a double, using page 3 and the facing inside front cover, code KOO5 (with position BC2R) may be used, since the dimensions are identical.
The Client occupying the inside back cover or the inside back cover + facing inside front cover, where there is a 2-page gatefold flap on the cover, must have the dimensions provided above..

Technical Specifications

IO DONNA FASHION ISSUE - STANDARD FORMATS

PG
Full page
Trim size
mm 275 x 404
+ 5 mm trapping per side
PGD
Double page
Trim size
mm 580 x 404
+ 5 mm trapping per side
 

IO DONNA FASHION ISSUE - TECHNICAL SPECIFICATIONS

Printing Roto-Offset
Layout 6 columns

MATERIAL REQUIRED

PDF 1.3 generated exclusively using Acrobat Distiller 4.0 or higher, the file must be composite (separations are not accepted), contain one page only, WITH registration marks and must not be password protected.

IMAGE RESOLUTIONS

  • 228/304 DPI for grey scale B/W and colour images (high quality JPEG compression)
  • 1200/2400 DPI for vector images (CCITT Group 4 compression)

COLOUR METHOD

  • ISOCOATED_V2_ECI

CODE

  • Binary

DOCUMENT DIMENSIONS

The document must reflect the exact dimensions provided in the technical list, increased by the area of the registration marks (at least 5 mm).

Please also note that texts and trademarks must always placed at least 7 mm from the trimming edge to avoid the risk of being cut during assembly.

HOW TO SEND MATERIALS

Finished PDFs must be submitted via the InPagina website http://inpagina.rcs.it/.
È HELP DESK service available

NOTES

The customer must submit the advertising material complete and ready to be reproduced according to the deadlines provided in the calendar.

Should the customer, due to force majeure, not be in a position to use space previously reserved, the same must inform RCS in writing of any date changes:

- At least 60 days prior to publication

FOR FURTHER INFORMATION

For formats, materials, inserts and any further information, please contact the Magazine Planning and Production Department on +39 02/2584.6182

NUMBERCOVERISSUEBOOKING DEAD LINEMATERIAL DUE
1/201/07/1701/07/1712/15/1612/19/16
301/14/1701/14/1712/22/1612/27/16
401/21/1701/21/1701/05/1701/09/17
501/28/1701/28/1701/12/1701/13/17
602/04/1702/04/1701/19/1701/20/17
702/11/1702/11/1701/26/1701/27/17
802/18/1702/18/1702/02/1702/03/17
902/25/1702/25/1702/09/1702/10/17
1003/04/1703/04/1702/16/1702/17/17
1103/11/1703/11/1702/23/1702/24/17
1203/18/1703/18/1703/02/1703/03/17
1303/25/1703/25/1703/09/1703/10/17
1404/01/1704/01/1703/16/1703/17/17
1504/08/1704/08/1703/23/1703/24/17
1604/15/1704/15/1703/30/1703/31/17
1704/22/1704/22/1704/06/1704/07/17
1804/29/1704/29/1704/13/1704/14/17
1905/06/1705/06/1704/20/1704/21/17
2005/13/1705/13/1704/27/1704/28/17
2105/20/1705/20/1705/04/1705/05/17
2205/27/1705/27/1705/11/1705/12/17
2306/03/1706/03/1705/18/1705/19/17
2406/10/1706/10/1705/25/1705/26/17
2506/17/1706/17/1706/01/1706/05/17
2606/24/1706/24/1706/08/1706/09/17
2707/01/1707/01/1706/15/1706/16/17
2807/08/1707/08/1706/22/1706/23/17
2907/15/1707/15/1706/29/1706/30/17
3007/22/1707/22/1707/06/1707/07/17
3107/29/1707/29/1707/13/1707/14/17
3208/05/1708/05/1707/20/1707/21/17
3308/12/1708/12/1707/27/1707/28/17
3408/19/1708/19/1708/03/1708/04/17
3508/26/1708/26/1708/03/1708/04/17
3609/02/1709/02/1708/17/1708/18/17
3709/09/1709/09/1708/24/1708/25/17
3809/16/1709/16/1708/31/1709/01/17
3909/23/1709/23/1709/07/1709/08/17
4009/30/1709/30/1709/14/1709/15/17
4110/07/1710/07/1709/21/1709/22/17
4210/14/1710/14/1709/28/1709/29/17
4310/21/1710/21/1710/05/1710/06/17
4410/28/1710/28/1710/12/1710/13/17
4511/04/1711/04/1710/19/1710/20/17
4611/11/1711/11/1710/26/1710/27/17
4711/18/1711/18/1711/02/1711/03/17
4811/25/1711/25/1711/09/1711/10/17
4912/02/1712/02/1711/16/1711/17/17
5012/09/1712/09/1711/23/1711/24/17
5112/16/1712/16/1711/30/1712/01/17
5212/23/1712/23/1712/05/1712/11/17