Big size format, positioning between header of the site and editorial contents. It’s perfect to engage the viewability of campaigns without being to invasive. Thanks to sticky mode, when user scroll down, the format remain in view in page, until clash with other formats positioned in right column. This dynamic allows to improve levels of viewability.
Size DESKTOP (obligatory) | 940x90 px | ||||||||
Size MOBILE (obligatory) | 320x50 px | ||||||||
File Type | GIF, JPEG | ||||||||
HTML5 | Creatives in HTML5 format must be created with these guidelines | ||||||||
Weight | 40 KB | ||||||||
Animation | Yes | ||||||||
Backup Image | Yes GIF Statica, JPG | ||||||||
Rich Media |
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Ad-Serving | Served by Mediaowner or Third Party | ||||||||
Technical Notes | N/A | ||||||||
Creativity delivery | RCS requires 5 business days to test creatives. Please send all creatives to traffico@rcs.it |